Top 5 Reference Apps on iOS in the UK for Q2 2024

In Q2 2024, the top 5 reference apps on iOS in the United Kingdom exhibited diverse performance trends in terms of downloads and active users. Here’s a closer look at each app's metrics:

Merlin Bird ID by Cornell Lab This bird identification app saw significant fluctuations in its weekly downloads. Starting with 11K downloads in early April, the app peaked at 58.8K in the week of May 6. Weekly active users also showed a notable increase, rising from 41.6K to around 84K in early May before stabilizing around 64.4K by the end of June.

Google Translate Maintaining a consistent trend, Google Translate's weekly downloads hovered around 19K to 22K throughout the quarter. The app had a slight dip in active users in late April but generally stayed strong, averaging around 750K to 770K weekly active users.

Bible This app experienced steady weekly downloads, ranging from 5.3K to 7.5K. Active users remained relatively stable, fluctuating between 301K and 323K. The app maintained its user base well throughout the quarter.

Picture Bird: Sound identifier Picture Bird displayed a steady increase in weekly revenue, peaking at approximately $10.1K in the final week of June. Downloads saw a significant spike in early May, reaching 8.6K, while active users increased from 9.1K to 16.3K by mid-June.

Ancestry: Family History & DNA This genealogy app recorded a peak weekly revenue of $55.7K in late April. Downloads varied, with highs around 5.5K in early June. Active users saw a slight increase over the quarter, from 10.4K in early April to 12.3K by mid-June.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s platform.